BEGIN:VCALENDAR VERSION:2.0 METHOD:PUBLISH PRODID:-//Telerik Inc.//Sitefinity CMS 14.0//EN BEGIN:VTIMEZONE TZID:Eastern Standard Time BEGIN:STANDARD DTSTART:20221102T020000 RRULE:FREQ=YEARLY;BYDAY=1SU;BYHOUR=2;BYMINUTE=0;BYMONTH=11 TZNAME:Eastern Standard Time TZOFFSETFROM:-0400 TZOFFSETTO:-0500 END:STANDARD BEGIN:DAYLIGHT DTSTART:20220301T020000 RRULE:FREQ=YEARLY;BYDAY=2SU;BYHOUR=2;BYMINUTE=0;BYMONTH=3 TZNAME:Eastern Daylight Time TZOFFSETFROM:-0500 TZOFFSETTO:-0400 END:DAYLIGHT END:VTIMEZONE BEGIN:VEVENT DESCRIPTION:Look beyond the field and past the scoreboard to see innovative ways digital signage and interactive technology are transforming the fan experience and helping amplify team culture.During this session\, we will explore two distinct perspectives. First\, the fans: how is their experien ce transformed with the use of technology to improve their time at an even t and their relationship with the team? As we move to the other side\, how are\n teams using new visual technologies to enrich culture\, amplify brand awareness and cast a new spin on team history?Expect this session to include use cases and examples from venues and teams that have set the ba r high and lead the way for this fast-growing\, exciting vertical. Present ed by the Digital Signage Federation.\nJoin this October Power Hour to:\n\ nIdentify emerging digital signage trends that teams and stadiums are turn ing toward to improve the fan experience.Define the best approach for deve lopment of an experience and what role each group serves (Integrator / Des igner / Hardware Provider).Understand the importance of using visual techn ology as a means to create team culture.Register Now \;A rising focus on enhanced customer service is prompting verticals like hospitality and r etail to study investments in interactive and LED screens\, according to A VIXA&rsquo\;s IOTA report. Digital signage and network technology managers and integrators\n can get the latest on new trends\, technologies\, an d applications for digital signage systems in AVIXA&rsquo\;s monthly D=SIG N Power Hour. \;Learn more  about the D=SIGN Power Hour series. \;  \; \;CTS: 1 | CTS-D: 1 \;Speakers:Peter BeckExecutive Vice Pr esidentForty Nine DegreesPeter Beck is the EVP of Forty Nine Degrees where he leads strategy &\; experience design teams creating compelling envi ronmental experiences for consumers\, athletes and fans working with the t op universities in the United States. Peter formerly was the SVP of Brand Experience at SGK where he partnered with world-class companies including Nike\, Apple\, Starbucks\, Lululemon\, and more\, to design and implement enriching brand experiences. With over 25 years in the brand experience sp ace\, Peter and his teams have created some of the most creative environme nts and custom design solutions in the world.Ryan LenockerManager - Digita l SignageDallas Cowboys Football ClubRyan Lenocker has spent the past 12+ years transitioning from creating content to helping to identify and execu te the best ways to communicate marketing and sponsor messages via digital signage. In addition to having a strong background in graphic design\, Le nocker has been using Cisco&rsquo\;s IPTV system (StadiumVision) since 201 0. He maintains all content displayed on the 3\,500+ HDTVs at AT&\;T St adium\, home of the Dallas Cowboys\, as well as the headquarters\, The Sta r in Frisco.Lee SummersPresident - Sports and EntertainmentCreative Realit iesLee began his career 20+ years ago in a traditional advertising role an d moved to a digital signage focus as technology caught up with the demand for digital. Lee has been involved in the deployment of over 120\,000 dig ital experiences throughout multiple verticals. After being a buyer of sig nage technology at both Omnicom and Berkshire Hathaway\, Lee served as CEO for Reflect Systems before the CRI/Reflect merger in 2022. As President o f Sports and Entertainment\, Lee provides strategic planning for many area s of the company and is primarily responsible for strategic growth initiat ives.Moderator:Steve BayerSpecial Projects DirectorDaktronicsSteve Bayer i s a Special Projects Director at Daktronics with more than 20 years of exp erience in the digital display industry. He works with designers\, integra tors\, consultants\, and end-users to execute highly complex indoor and ou tdoor LED video display projects throughout the United States and Canada. Steve served on the Board of Directors for SEGD from 2011-2016 and again f rom 2018-2023. DTEND:20231004T180000Z DTSTAMP:20231002T093144Z DTSTART:20231004T170000Z LOCATION: SEQUENCE:0 SUMMARY:D=SIGN Power Hour: Touchdown! Interactive Branding Across Sports & Stadiums UID:RFCALITEM638318359049876415 X-ALT-DESC;FMTTYPE=text/html:

Look beyond the field and past the scoreboa rd to see innovative ways digital signage and interactive technology are t ransforming the fan experience and helping amplify team culture.

Dur ing this session\, we will explore two distinct perspectives. First\, the fans: how is their experience transformed with the use of technology to im prove their time at an event and their relationship with the team? As we m ove to the other side\, how are\n teams using new visual technologies t o enrich culture\, amplify brand awareness and cast a new spin on team his tory?

Expect this session to include use cases and examples from ven ues and teams that have set the bar high and lead the way for this fast-gr owing\, exciting vertical. Presented by the Digital Signage Federation.\n< /p>

Join this October Power Hour to:\n\n

Register Now

 \;

A rising focus on enhanced customer servic e is prompting verticals like hospitality and retail to study investments in interactive and LED screens\, according to AVIXA&rsquo\;s IOTA report. Digital signage and network technology managers and integrators\n can g et the latest on new trends\, technologies\, and applications for digital signage systems in AVIXA&rsquo\;s monthly D=SIGN Power Hour. \;Learn more  about the D=SIGN Power Hour series. \; \;

 \;

AVIXA_RUCTS: 1 | CTS-D: 1< /p>

 \;

Speakers:

Peter Beck
Executive Vice President
Forty Nine Degrees

Ryan Lenocker
M anager - Digital Signage
Dallas Cowboys Fo otball Club

Lee Summers
President - Sports and Entertainment
Creative Realities

Moderator:

Steve Bayer
Special Projec ts Director
Daktronics

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